Tech Funding News: American Express makes first African investment in female-led Klasha’s $2.1M seed funding

Klasha, the startup providing cross-border commerce solutions for Africans has just announced closing its seed funding round with a $2.1M raise from American Express Ventures, American Express’s strategic investment group. This investment in the female-led tech startup hallmarks Amex’s first investment in an African startup and was made alongside the top MEA region VC Global Ventures.

The startup’s seed funding is now complete with $4.5M raised since its commencement. Other investors that participated in the round include Seedcamp, Plug and Play, Greycroft, Berrywood Capital and Breega. Assisted by its funding, Klasha expects to expand into five more African countries this year as well as re-launch its consumer app. Newly renamed to KlashaCart, the app will allow African consumers to shop from eligible international merchants online.

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